Campaign Marketing Manager in the USA or Canada
Summary
A Campaign Marketing Manager role at Cloud for Good focuses on managing integrated marketing campaigns that support Salesforce consulting sales, especially targeting nonprofit and higher education sectors. This role bridges marketing and sales by planning, executing, and optimizing campaigns across digital channels like email, social media, webinars, and gated assets. Understanding how marketing drives the sales pipeline and crafting clear messaging on complex topics like Salesforce technology are key. It offers Salesforce professionals insight into coordinating marketing campaigns aligned with sales goals within the nonprofit tech ecosystem.
Takeaways
- Align marketing campaigns closely with sales priorities and target audiences.
- Leverage multiple digital channels including email, LinkedIn, and webinars for campaign execution.
- Use data-driven metrics like lead generation and pipeline influence to optimize campaigns.
- Develop sales enablement materials to reinforce campaign messaging and support deal progression.
- Maintain thorough documentation and playbooks for repeatable campaign processes.
Cloud for Good is seeking a results-driven Campaign Marketing Manager to lead the strategy, execution, and performance of integrated marketing campaigns that generate pipeline and support revenue growth. This role sits at the center of marketing and sales, translating business priorities into targeted campaigns that reach nonprofit and higher education decision-makers. You will own campaign planning, messaging, asset development, channel execution, and performance optimization, ensuring marketing programs drive measurable impact for the business. This is a high-impact opportunity to contribute to a leading Salesforce consulting partner while playing a direct role in supporting sales and accelerating growth. Location: Virtual, Home-based office in the US or Canada (preferred to work Eastern Hours) Work Authorization: Citizens or Permanent Residents of USA or Canada. Cannot provide Visa sponsorship.